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Social media motion graphics

Create motion graphics for social media with multiple AI models in one canvas.

Motion graphics that keep up with your schedule

Social content doesn't wait for one tool to catch up. Figma Weave gives you multiple video and image models, plus professional editing tools. So a last-minute post doesn’t mean a last-minute scramble.

  • Build once. Scale across any volume.

    Design a motion graphics workflow, then reuse it for new products or seasonal campaigns without rebuilding the process. Figma Weave automatically reformats outputs across aspect ratios, so one workflow covers your feed and story placements.

  • Professional editing built into the generation pipeline

    Figma Weave’s editing nodes let you crop and relight footage right inside the workflow that generated it. Your motion graphics can match your brand colors and aspect ratio before they reach your scheduling tool.

  • Turn workflow into a simplified tool

    Package your workflow into a simplified tool with its own mini interface. Teammates who don’t work in the node graph can still generate on-brand social content whenever a post needs to go out.

  • Every AI model, one canvas

    Different platforms call for different looks in social media animation. Figma Weave lets you place video models like Kling and Runway alongside image models on the same canvas, so you can match a model to a placement instead of forcing one look across all of them.

How to make motion graphics with Figma Weave

Add a model node for the video or image generator you want to test. Each node represents a different model you can compare side by side.

Connect your prompt or reference image, then wire that same connection to each model node you want to compare. Once it’s set up, running the workflow feeds that input to every connected model at the same time, so results stay comparable.

Run your workflow to generate clips from each connected model at once. Lay the outputs side by side on the canvas and pick the version that best matches your brand style and pacing.

Add editing nodes to crop or adjust the pacing of your chosen clip. A raw clip becomes something you’d actually post.

Export your finished motion graphic in the aspect ratios each platform needs, from square feed posts to vertical stories. Save the workflow as a simplified tool so teammates can reuse it later.

Built by our community

See how the Figma Community is using Figma Weave to create AI-generated images, video, and 3D.

FAQ

There’s no single best tool for social media motion graphics, since different models suit different styles and platforms. Figma Weave has several AI motion graphics tools to choose from, so you aren’t locked into one model’s look across all projects.

No. The AI models handle the movement and rendering from a written prompt or reference image, so you can get to a real result with no prior experience. If you do have editing experience, the editing nodes let you push further.

Motion holds attention longer than a static image, which matters when people are moving through a feed fast. Brands also use motion graphics to explain a product in a few seconds, without making anyone stop to read. And since most platforms autoplay with the sound off, movement and on-screen text have to carry the message on their own.

Generation time in Figma Weave depends on the model and the workflow’s complexity. A workflow with multiple connected nodes, such as generating a clip and then running it through editing nodes, takes longer than a single generation. Running several models in parallel to compare results doesn’t add extra wait time, since they generate at the same time.

Yes, motion graphics work well in social media ads. For example, Figma Weave can generate multiple versions of the same ad concept, so you can compare which one performs best before committing ad spend to a single cut. This kind of variation testing is common in performance advertising.

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