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Everything you need to know about soft pink to inspire your next design.
Soft pink is a cool-toned shade located in the red-violet section of the color wheel. Like other pink shades, it has calming, romantic, and whimsical qualities, while the subtle hint of red adds a touch of sophistication.

Shades
Tints
Tones
Hues
Complementary
Split
Monochromatic
Analogous
Triadic
Square
Ballerina
Garden Gala
Spring Fling
Soft pink is defined by the following color codes and values to ensure consistency across various digital platforms and devices.
Accessibility considerations play a crucial role in UX and UI design color choices. Figma offers plugins in the Community to make sure your designs meet Web Content Accessibility Guidelines.
Here are some ways to use soft pink in your designs:
Keep in mind that color and its meaning can change from culture to culture—and at any given time. If you are designing for a global audience, research color considerations for your specific regions.
For variations within the same feminine spectrum as soft pink, consider:
To complement soft pink, consider pairing it with:
Other colors worth considering include gray, silver, and gold for a modern and sophisticated look, and darker shades of pink for a monochromatic approach.
While soft pink is gentle, it may clash with:
Soft pink symbolizes femininity, tenderness, and sweetness. It evokes feelings of love, compassion, and care. Often associated with romance, childhood, and innocence, soft pink carries a sense of purity and optimism.
In color psychology, soft pink is linked to nurturing, empathy, and emotional support. It is believed to have a calming effect, reducing stress and anxiety. This color can also evoke feelings of unconditional love and a sense of belonging.
In UI design, soft pink can create a welcoming and approachable atmosphere. It’s often used in designs targeting a female audience or products related to beauty, fashion, and childcare.
Like many pastel hues, soft pink gained prominence during the Victorian era. This period, known for its emphasis on femininity and delicacy, saw a rise in the use of soft pink in fashion, decor, and art. The color became associated with the ideal Victorian woman.
Today, soft pink is a versatile and popular color in modern design. It appears in brands that appeal to all genders. Its association with gentleness remains, but now it also carries broader meanings.
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#E89EB8
How you design, align, and build matters. Do it together with Figma.
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Contrast 10.01
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How you design, align, and build matters. Do it together with Figma.
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Protanopia
Deuteranopia
Tritanopia
Achromatopsia
The hexadecimal color #E89EB8, known as soft pink, has RGB values of R:232, G:158, B:184 and CMYK values of C:0, M:0.32, Y:0.21, K:0.09.
| VALUE | CSS | |
|---|---|---|
| HEX | E89EB8 | #E89EB8 |
| RGB DECIMAL | 232, 158, 184 | RGB(232,158,184) |
| RGB PERCENTAGE | 91, 62, 72.2 | RGB(91%,62%,72.2%) |
| CMYK | 0, 32, 21, 9 | |
| HSL | 338.9°, 61.7, 76.5 | HSL(338.9°,61.7%,76.5%) |
| HSV (OR HSB) | 338.9°, 31.9, 91 | |
| WEB SAFE | FF99CC | #FF99CC |
| CIE-LAB | 72.94, 31.156, -2.173 | |
| XYZ | 54.157, 45.073, 51.192 | |
| xyY | 0.36, 0.3, 45.073 | |
| CIE-LCH | 72.94, 31.231, 356.011 | |
| CIE-LUV | 72.94, 44.815, -8.875 | |
| HUNTER-LAB | 67.136, 26.503, 1.786 | |
| BINARY | 11101000, 10011110, 10111000 | |
| iOS - SwiftUI | Color(red: 0.91, green: 0.62, blue: 0.722) | |
| iOS - UIKit | UIColor(red: 0.91, green: 0.62, blue: 0.722, alpha: 1) | |
| Android - Compose | Color(0xFFE89EB8) |
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